Joe Carey
07785 915025
Websites for local businesses · Shropshire and the Midlands

A website that actually brings you customers.

No website yet, one that’s been left to gather dust, or one that costs a fortune every month? I’ll sort it. One local person, start to finish, at a price that makes sense.

Or email hello@josephcarey.com

“Seamless. It works absolutely perfectly.” Mark, Moongate Plant Centre

Joe Carey smiling at a business expo
Joe Carey, ShropshireWebsites, photos and video
A real person, out there doing it

Not a faceless agency. Just me.

On stage, at awards and behind the camera at the events I photograph and film. When you message, this is who replies.

Joe Carey: On a panel at a trade expo, 2026
On a panel at a trade expo, 2026
Joe Carey: On stage at the Shropshire Chamber Business Awards
On stage at the Shropshire Chamber Business Awards
Joe Carey: With entrepreneur Sara Davies
With entrepreneur Sara Davies
Joe Carey: Speaking at a conference in Milton Keynes
Speaking at a conference in Milton Keynes
Joe Carey: With fashion designer Karen Millen
With fashion designer Karen Millen

I’ve made marketing, photos and video for

Shropshire Chamber of CommerceFortescuedamex.ioBritish Stainless Steel AssociationALFEDVistageBlack Country Chamber of CommerceAcorns Children’s HospiceTeam GB Junior Roller DerbyPhoenix Productions
Start here

Which one sounds like you?

I don’t have a website yet

You’ve been getting by on word of mouth, Facebook or Google Maps. It’s worked, but people are finding someone else when they look you up.

  • A proper website, live quickly
  • Shows up when people search for you
  • Real photos of you and your work
  • Easy to call, message or book
Where I’d startStarterfrom £297
Be honest

You’re paying for a website. Is it paying you?

£

Money every month

You pay a website builder or an agency, and can’t remember the last time the website brought in a customer.

?

Nobody can find you

Search for what you do in your town and a competitor comes up first. They’re not even better than you.

☹

It’s a bit embarrassing

You’d rather send people to Instagram. It’s slow, old, or a mess on a phone, and you know it.

Something worth knowing

Searching has turned into asking.

You don’t need to understand the technology. You just need to know that how people find a local business has changed in the last year or two.

How people used to find you

“plumber telford”

Ten links. They’d scroll, open a few and compare. Being somewhere on page one was enough.

How more and more find you now

“Who’s a reliable plumber near me who can come this week?”

They ask Google, Siri or ChatGPT a question and get a short answer with two or three names. Those names come from the websites that explain themselves best.

Ask AI for the bestfloristinShrewsburyIs it you?

Try it with your own trade and town. If the answer isn’t you, that’s a customer going to someone else, and it’s usually fixable. Making your website clear enough to be picked is part of everything I build.

Example, not a real answer
Who’s the best florist in Shrewsbury?
AI
Here are a few highly rated options nearby:
  1. Somebody Else Ltd
  2. Another Business Co
  3. Your business?
Whether you appear depends on what’s written about you online, and your website is where it starts.

This demo doesn’t ask a real AI. Want the real answer? Message me and I’ll check for free.

Proof, not promises

I proved it on my own website.

Plenty of marketing agencies have websites and socials that don’t work. Mine do. I rewrote one page on josephcarey.com so it answered people’s questions clearly. Then ChatGPT started recommending it.

Before: about 35 a dayAfter: 700 to 900 a day (simplified)
35visits a day to my whole site, before
700+visits a day to that one page, after
£0spent on ads to get there
Websites I’ve built

Real businesses. Real results.

Moongate Plant Centre home page on a laptopMoongate Plant Centre on a phone

Moongate Plant Centre

A small, design-led plant centre in Shropshire, stuck on an old Wix site.

  • A brand new website without losing their place on Google
  • A plant picker that helps customers choose
  • A month-by-month garden calendar to keep people coming back
  • Opening hours and notices they can change themselves, in one place
“I’m not a technical person at all, so I’d put off sorting our website for ages. Joe made the whole thing seamless. He understood what we needed, did everything himself and explained it all in plain English. It works absolutely perfectly, and for the first time I’m genuinely proud to send people to our website.”
MarkMoongate Plant Centre, Shropshire
Company Portraits home page
Company PortraitsMy own headshot business. Brand, website and a price calculator so clients see costs straight away.
ManufacturingUK home page
ManufacturingUKOne front door for UK manufacturing support, with a support finder and map.
My Marketing Tool home page
My Marketing ToolA free tool showing what one ad budget buys on five platforms.

Your website should be working as hard as you do.

Joe Carey
Joe Carey
Joe CareyMarketing professional, photographer and videographer · Shropshire
Who you’ll work with

One person. Start to finish.

Most businesses get passed between a salesperson, a designer, a developer and a photographer, and pay for every one of them. With me, it’s just me, so nothing gets lost and you pay for the work, not the overheads.

Plan itWhat will bring you customers
Write itWords that sound like you
Design itLooks great on every phone
Build itFast, and easy to find
Photograph itReal photos, not stock
Look after itChanges in a message
A typical agencyAccount manager, waiting lists, monthly fees for things you don’t use.
MeMessage me on WhatsApp and I reply myself. Usually the same day.
How it works

Simple, from hello to live.

Message me

WhatsApp, call or email. Tell me a bit about your business.

Free look

I look at how you show up online today and tell you honestly what I’d do.

A proper chat

Half an hour, at your place or on the phone. No jargon.

I build it

Words, design, photos and setup. You see it before anyone else.

Live, and looked after

Launch day, then any changes are one message away.

The content session

Real photos. Real you.

Stock photos make you look like everyone else. People buy from people, so I come to you with my camera and photograph you, your team, your place and your work.

Included with a new website on the Care plan. Up to 45 minutes at one location near Shropshire, with edited photos for your site and socials. How you can use them, including if you ever leave, is written down before you book.

Joe Carey at work with his camera
Prices

Simple prices. No surprises.

Not sure which one you need? You don’t have to be. Tell me about your business and I’ll tell you straight. Whatever we agree is written down before I start, and I won’t add anything without asking you first.

Starter
£297 from
For when you’ve got nothing online, or just need something smart and simple.
  • People can find you when they look you up
  • Looks great on a phone, where most people will see it
  • What you do, where you are and how to reach you, all clear
  • One tap to call or WhatsApp you
  • I set it all up. You don’t touch a thing
Ask about Starter
Business
£497 from
For when you want to look like the best in town and win more of the right customers.
  • Everything in Starter
  • Room to show everything you do, so people find exactly what they’re after
  • Your best work and reviews where nobody can miss them
  • I write the words for you, so it sounds like you on a good day
  • Clear enough that Google and AI can recommend you with confidence
Ask about Business
Complete launch
£997 from
For a launch, a fresh start or when you’re ready to go all in.
  • Everything in Business
  • A proper photo shoot of you, your team and your work
  • A short video for your website and social media
  • All of it ready for your big day
  • Priced around what you actually need
Ask about Complete
Care plan
£7 a month

Like having a website person on call. I keep your site online, safe and up to date, and make small changes whenever you message. Your content session is included with a new website. Often less than people already pay for a site that does nothing, and your web address and everything on it stays yours.

Already have a website? I’ll tell you honestly whether it needs a tidy-up or a fresh start. Half to book, half when you’re happy.

Good questions.

I’m not techy. Will I understand any of this?

Yes. I explain everything in plain English, and you never have to log into anything. If you want something changed, you message me.

I already pay for Wix, Squarespace or an agency.

Send me the link and I’ll tell you what you’re getting for that money. If it’s working, I’ll tell you to keep it.

Can you guarantee I’ll show up on Google or ChatGPT?

No, and be wary of anyone who says they can. Nobody controls what Google or AI shows. What I can do is make your website the clearest, most trustworthy description of what you do, which is what they look for. It worked on my own site.

How much of my time will it take?

Not much. A half-hour chat, a few replies to my questions and, if you take it, the content session. I do the rest.

Do I own it?

Your domain, your words and your content stay yours. If you ever leave, you take them with you. No hostage situations.

Where do you work?

In person across Shropshire, Telford, Shrewsbury, Birmingham and the West Midlands. Online anywhere in the UK.

Talk to me

Let’s get you sorted.

The quickest way is WhatsApp. Send me your business name and I’ll take a look and reply myself, usually the same day. No pressure, no sales script.

WhatsApp Call